It is clear that in the current geopolitical climate that decentralised social media is needed. People now rely on social media platforms to spread news, alert others to important events and challenge main stream narratives that perpetuate falsehoods and half-truths.

The problem? Social media platforms are controlled by centralised entities who censor content to fit their agenda. Videos on Youtube, Tiktok and Instagram are ratio’d and demoted if they use words that are flagged by the platform as harmful or speak on ‘taboo’ subjects. Algorithms drive what you see and often creators are punished or run off the platform if the content they produce doesn’t fit what the centralised entity wants. Users are banned for speaking the truth and on platforms like X and Facebook they are ratio’d and shadow banned to punish their disobedience. What’s more, is remuneration policies are virtually impossible to achieve and the platforms pillage your metadata to sell to advertisers - and you get nothing in return.

This is a huge problem needing a solution.

Introducing - Telestai: a decentralised, censorship resistant and privacy focussed social media ecosystem. This ecosystem will is built on a Proof-of-Work Layer 1 that utilises the unique Meraki algorithm; a lightweight but ASIC resistant consensus so everyone can both participate and earn their native $TLS.

There are three key parts to the ecosystem that are being built:

1. Lascaux - our primary social media platform that will allow short form, long form and multimedia content to be produced.
2. Zeroa - the digital fingerprint using BIP-39 (aka 12 seed) security to ensure seamless, web3 log in and user verification
3. Mercatus - providing users the chance to sell their own meta-data and earn $TLS rewards (opt in only)

Our intent is to provide both content creators and users with a censorship resistant environment to publish, engage and discuss all topics in a safe way.

Content creators will be given the ability to publish on Lascaux and charge for their content in a manner similar to Patreon. The key difference is Lascaux will not take any fee from their reward - they keep it all! This will encourage a one-to-one relationship between creators and their audience; to tailor their content and produce what people want to watch from them!

Users will have the chance to opt in to selling their own metadata and being paid for it - meaning their digital footprint will provide financial benefit.

To keep the ecosystem safe, we are utilising a unique AI model to moderate posts prior to their publishing and communal reporting / voting system to capture the content that AI misses. This strikes the balance between allowing creators and users to discuss and engage without ‘Big Brother’ censoring or shaping their speech whilst also keeping unsafe content off the platform (e.g. graphic violence). Additionally, we’ve partnered with Flux to ensure all content on our platform that is published remains the property of the content creator and under their sovereign control.

Moreover, for users in countries where free speech is limited, we’ve produced the Telestai-CB so they can access our ecosystem at all times so long as they have an internet connection.

We aim to be a voice of free speech and place where creators and users alike can foster their community, commercialise their content and remain free to speak as they wish.

Dan Keller - CEO of Flux - has elected to invest in the project, confident that the Telestai team will bring this ecosystem to life for the benefit of web3.

For more information, please visit the following links:

• Flux AMA with Telestai team
• Telestai Discord
• Telestai Telegram
• Buy $TLS on XeggeX

Join the future of social media today!